Wednesday, August 15, 2012

Some New Cool Design

Its been awhile since I posted, so I guess i will start with some of the design that I have really been appreciating lately.

#1!

Jimmy John's

Although JJ's has kinda a frat boy feel with its funny ads and it's line of instant gratification sandwiches, I can not help but be amazed at how well designed and well put together all of their marketing materials are. Along with their immaculate attention to detail when it comes to their branding, the custom signs hanging around JJ's are also very well designed.



#2!

Popchips


Ok, so i know these aren't exactly brand new, but I felt like I needed to bring it up because its just so dang cool. The Popchips branding is awesome! The simplistic design really lends itself to the product, with different bag colors for each flavor. Bust winner for the best part of the design goes to the logo! Even though you can't see the stem of the "i", having the dot above the space between the "h" and the "p" suggests the stem so well that your eyes just except that it's there, how incredible is that. It's definitely times like these that I just love graphic design!!



”Art washes from the soul the dust of everyday life.” -- Picasso.






-Claire Svendsgaard